Senior marketing leaders say consumers are more concerned about social responsibility and corporate values because of the pandemic
The pandemic has had a major impact on marketing over the last year, and it will continue to change over the longer term.
Interview with Alan Jope, CEO of Unilever: Global consumer marketing in the era of Covid and social responsibility
Heightened social and environmental concerns, rapidly advancing digitisation and marketing mistakes were among the many topics addressed by Alan Jope, the CEO of Unilever, during his interview conducted by the Master as part of
The recent changes of the Chief Marketing Officer (CMO) role title for Chief Customer Officer, Chief Growth Officer and Chief Commercial Officer have led many people to ask whether marketing needs a rebrand.
Disruptive new era/new age digital advertising and marketing services company joins Corporate Supporters programme launched by one of the City’s most innovative livery companies.
Private equity is just that: “private”.
The Marketors Outreach programme has been asked to deliver an Outreach marketing support project for Clinks, an organisation that supports, promotes and represents the voluntary sector working with people in the criminal justic
When Freeman Vladislav Dobrokhotov couldn’t find a suitable digital Valentine’s card for his wife, he decided there must be a gap in the market.