Our autumn/winter programme of online events is below. To book your place, watch out for the emails that are issued for each event. All webinars are free of charge, apart from the virtual walk, for which there is a ticket price of £5.


Upcoming Events

September

How to look even more professional online

16/09/20
Hosted by Liveryman Roz Morris. 12:30 - 13:30

Class of 2016

21/09/20
Informal online event for those who joined the Company in 2016.

How to future proof your career in marketing

21/09/20
Hosted by Recruitment expert Kate Harrison. 12.30 - 13.30.

Election of Lord Mayor

29/09/20 - Guildhall
Livery Masters only.


October

“Neuromarketing fills our profession with quackery”

01/10/20
Panel Debate 18:00 - 19.15.

Applying virtual and augmented reality to the brand experience

05/10/20
Hosted by guest speaker James Simpson and Liveryman Omaid Hiwaizi. 14:30 - 15.30.

Class of late 90s

08/10/20
Informal online event for those who joined the Company in the late 1990s.

151 Regiment’s contribution to the COVID Support Force

19/10/20
Hosted by Lt Col Deborah Taylor. 18:00 - 19.00.

Class of 2010

26/10/20
Informal online event for those who joined the Company in 2010.


November

Future Prospective New Members’ Evening

04/11/20
Email membership@marketors.org or complete a Membership Enquiry.

Younger Marketors' social

05/11/20
Catch up informally with fellow members who are younger or young at heart.

Bowden Charter event

06/11/20
Hosted on Zoom. Starts at 18:15.

Silent Ceremony

13/11/20 - Guildhall
Details to follow

How to 'own the room'

17/11/20
Learn how to ‘own the room’ in this lively, interactive session hosted by Guest Speaker Sarah Twomey. 18:00 - 19:30.

How to restore a worldwide brand

23/11/20
Hosted by Guest Speaker Sarah Fabergé. 18:00 - 19:30.


December

Virtual tour of London's street art in Whitechapel and Shoreditch

01/12/20
Hosted by City Guide John Steel. Ticket price £5. 18:30 - 19:30.

Younger Marketors’ social

03/12/20
Catch up informally with fellow members who are younger or young at heart.

Marketors' Christmas Quiz

07/12/20
Pit your general knowledge skills against your fellow Marketors with our Christmas quiz hosted by Quizmaster Liveryman Annie Brooks. 18:00 - 19:30.

Communications Industry Carol Service

14/12/20 - St Bride's
Details to follow


January 2021

Panel discussion: Influencer Marketing – Doing it Right

14/01/21
A joint event with the Worshipful Company of Stationers. 18:00 - 19:30.

Life as a Sheriff of the City of London

20/01/21
Hear about life as a Sheriff of the City of London. Hosted by Alderman and Sheriff Professor Michael Mainelli. 18:30 - 19:30.


Watch out for the reminder emails so you can register your place on these calls. If you have an idea for a session that you would like to lead, please contact events@marketors.org.

To access playbacks and presentations of the spring/summer webinars, please log into the Members’ area and click on the ‘webinars’ tab.


Previous Online Events

08/09/20 The 2020 Tri-Livery Lecture 18:00 - 19.15
The Companies of Stationers, Marketors and Information Technologists present: the Power of AI to deliver economic and social good.
Book tickets here.

08/04/20 Liveryman Peter Rees 14:00 - 14.45
Introduction to digital marketing
Access the playback here.

16/04/20 Liveryman Dr Annmarie Hanlon 10:30 - 11:15
Using LinkedIn to improve your profile
Playback available for members via the links in Clerk’s Notices

21/04/20 Liveryman Dr Annmarie Hanlon 10:30 - 11:15
How to use Twitter (and why it is a critical business tool)
Playback available for members via the links in Clerk’s Notices

28/04/20 Liveryman Dr Annmarie Hanlon 10:30 - 11:15
The key ways businesses should use social media
Playback available for members via the links in Clerk’s Notices

07/05/20 Court Assistant Keith Rowland 10.00 - 10.45
Strategic marketing planning as taught to CIM Diploma students
Access the playback here

11/05/20 Liveryman Rebecca Hill & the Beadle James Hasler 11.00 - 11.45
Planning and facilitating successful virtual meetings and presentations

19/05/20 Liveryman Professor Malcolm McDonald 14.30 – 15.15
The state of the marketing profession-- past, present and future
Access the playback here

28/05/20 Liveryman Rhian Pamphilon 13.00 – 14.00
"Unprecedented Times” – Marketing Case Studies from COVID-19 Led by Liveryman Rhian Pamphilon, with insights from Liveryman Raoul Pinnell and Court Assistant Karl Weaver.
Access the playback here

01/06/20 Quizmaster Liveryman Annie Brooks 18.30-20.15
Test your general knowledge with our virtual quiz.
Partners/housemates are welcome to join the call.

11/06/20 Liveryman Martin Ashton 18.30 – 19:55
Virtual whisky tasting. Share your experience of your favourite whisky with your fellow Marketor whisky-lovers.
Access the playback here.

16/06/20 Liveryman Professor Malcolm McDonald 14.30 – 15.15
Six actionable steps to producing financially quantified value propositions
Access the playback here

23/06/20 Past Master Dr Keith Arundale 10.30 – 11.15
Accessing entrepreneurial finance. This talk will cover venture capital, business angel finance, crowdfunding and corporate VC.
Access the playback here

01/07/20 City Guide John Steel 18:30 – 19:30
“Elevations, Alleyways and Hidden Green Spaces” - a virtual walking tour.

02/07/20 Liveryman Ankur Shiv Bhandari & Liveryman Omaid Hiwaizi 18.00 - 19.00
“Academia is no longer relevant in modern marketing” – a Younger Marketors’ Debate. Join us as we share and shape opinions on marketing hot topics, while building friendship over a few drinks.

07/07/20 Liveryman Professor Malcolm McDonald 14.30 – 15.15
Market segmentation. Still the bedrock of successful marketing.
Access the playback here.


Museum of Brands Professional Development Programme

You can access each audio talk on the Museum’s YouTube channel - https://www.youtube.com/channel/UCfiBvovqV2qg9mzMv5dJBpQ

01/04/2020 – Jo Arden (MullenLowe) – Can Marketing Save Lives?
08/04/2020 – Emma Logan (Public Health England) – Digital Marketing and Behaviour Change
15/04/2020 – Hamish McPharlin (BBC Global News) – Memory Making in Advertising
22/04/2020 – Malcolm MacDonald (The Worshipful Company of Marketors) – Brands and Shareholder Value
29/04/2020 – Rory Sutherland (Ogilvy UK) – A World Without Branding: Why It Would Never Work
06/05/2020 – Tony Durham (Brand & Retail Consultant) – Winning Through Laziness
13/05/2020 – Paul Hitchens (Brand Consultant) – Create the Perfect Brand
20/05/2020 – Martin Lambie-Nairn (MLN & Partners) – Valuing Creativity
27/05/2020 – Deborah Madelaine (Mars) – User Centricity with Mars
03/06/2020 – Madelyn Postman (Leidar) – How to Name Your Brand
10/06/2020 – Angus Wyatt (Channel 4) – LGBT+ Representation in the Media
17/06/2020 – Michael Murdoch (The House) – Brand Storytelling with Story Cube
24/06/2020 – Kelly MacKenzie (White Bear Studio) – Design for Equal

Free downloadable resources relating to brands and marketing can also be found here: https://www.museumofbrands.com/online-resources