Data protection rules overhaul – top tips for compliance

Many organisations are becoming concerned about the likely impact of the upcoming EU General Data Protection Regulation. It isn’t just a compliance issue – it goes to the heart of a company’s sales and marketing strategy.

The new rules will require all companies – big and small – to manage data access and privacy with more strictly, and receiving very significant penalties for failing to do so. Ardi Kolah provides his top tips for compliance to Global Marketing Alliance. Read the full article here.

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