Forthcoming events in the Museum of Brands’ Professional Development Programme, which is being supported by The Marketors’ Trust
The first two events in the programme proved very successful with attendances of 80-100 people. See previous Blogs for more details. Events for March and April include:
How Healthy is Advertising?
7 March, 6:30pm – 9:00pm / £26
Tim Duffy, Chairman of M&C Saatchi, considers the state of the advertising industry in the world today. Part of the Museum’s Can Marketing Save Lives? speaker series.
Can Marketing Save Lives?
4 April, 6:30pm – 9:00pm / £26
Jo Arden from MullenLowe will look at ten of the most influential marketers in health in the last 100 years. From medics, to meddlers and everyone in between. Jo will look at the people who impacted the health of our nation, for better and for worse. Part of the Museum’s Can Marketing Save Lives? speaker series.
Humanising the Brand
15 April, 6:30pm – 9:00pm / £26
Dean Aragon, CEO of Shell Brands International, will reveal what it takes to humanise a brand. Learn about Shell’s #makethefuture campaign aimed to shift brand perception.
Nudge, Shove or Shock?
25 April, 6:30pm – 9:00pm / Free Entry
Alex Aiken, Executive Director of Government Communications shares observations on a century of health campaigns. Part of the Museum’s Can Marketing Save Lives? speaker series.
For more details on how to book any of these events please go to the Members’ section of the website.